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HIS Campaign

While most of us may think of “sexy” as a physical attribute, many recognize it as a state of being. It could be the guy who just walked into the bar with major swag. It could be a suggestion that someone makes that turns you on. It could be your favorite pair of jeans that hug you in all the right places.

All of these states of being have something in common: they are all associated with how we feel.

The dictionary tells us that “sexy” is marked by arousing desire or interest. We can find such arousal in things or other people for a time (like the examples above), but we can also find it for a lifetime in ourselves. We can find it when we’re working towards becoming our best and healthiest selves because healthy is sexy.

This belief has sparked CBGMC’s “Healthy Is Sexy (his) Lifestyle Campaign.” There are five parts to the campaign, all designed to speak to various aspects of your health (see  below for more information about these components).

But what comes to mind when you think of health? Physical, mental, financial, social, or spiritual? in reality, there’s no reason to choose. each and every one of these is important. We are diverse and so are our needs. and let’s be honest, there are things that get in the way of accessing healthcare.

Even if you are lucky enough to have good health insurance, finding a provider who is sensitive to your personal sexual health needs can be a challenge. Sometimes we find ourselves questioning whether or not the medical professional we’re working with understands what it means to be a Black gay or bisexual man in Chicago.

Thankfully, there are many medical professionals who “get it” or are even part of the community themselves. Trustworthy sources of information definitely exist at affordable prices, or even for free in some cases.

His Lifestyle Campaign was developed in part by a team of such healthcare providers who care about your health. check out the resources that we’ve put together for you in a user-friendly format and encourage your friends (social and sexual contacts) to get hooked up with this knowledge, too.

We all need ways to stay connected to healthcare and to what’s going on in the community. sex-seeking apps are not the only way for men like us to stay connected. keep your eyes and ears open for more info about this evolving campaign that will help to keep our community healthy and sexy!


Lifestyle Guide
The quarterly magazine featuring articles that speak directly to the “Black gay/bisexual experience.” Available in print at partner locations and online.

Health Assessment
An interactive assessment that helps to identify health concerns and lifestyle goals (e.g. regular HIV/STI screening, accessing mental health-care, or locating a dentist). Upon completion, you are provided with a list of recommendations to improve your overall health and well-being. Available online and through the mobile app.

Mobile App
Grants immediate mobile access to the Lifestyle Assessment, Resource Directory, our blog, and information about social venues. Check the iTunes store now. The Android version will launch later in the year!

Resource Directory
This searchable online database includes local health resources sensitive to our community’s sexual health needs. Enter your ZiP code and search by service type or fee. Available in the Lifestyle Guide, online, and through the mobile app.

Primary Goals

  • Increasing awareness of HIV/STI needs
  • Increasing long-term utilization of culturally sensitive health services
  • Keeping you healthy and sexy


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